Their objective was to acquire better leads through their website by clearly displaying all their services and expertise. They also wanted the convenience to be able to self-publish new content and include some new online tools like company car tax calculators.
Our design process started with careful research into the type of clients JL&C wanted to acquire, along with the services these clients were looking for an in-depth analysis of accountancy firms large and small within 15 miles of the JL&Co office. We sketched a way to make the services offering more visually interesting and put together a simple and easy to navigate site map incorporating a place for online tools and new updates. Using WordPress, we were able to provide a quick, simple CMS so that JL&Co had full control over their pages and SEO.
The new website has been positively received by both new and existing customers. Within the first six months of launch, new leads through the website more than doubled and the higher quality of these leads substantially increased average fees. In addition, the ability to regularly self-publish new content means JL&Co can keep the site fresh and relevant, driving up repeat visitors.
"Robert and his team provide an excellent service. Fast and efficient. Highly recommended for anyone looking for digital marketing services."
JOSHUA FINN, JOSHUA LEIGH & CO.
We were tasked with creating a new event website design for their sister brands Simply Smile and Smile Expo which needed to handle regularly updated content across all media and host a transactional booking engine. The site also needed to be able to host live webinars of events for those who couldn’t attend in person.
To achieve all these requirements, we knew the site would need to be fast and responsive, so we set about creating a design that would work with WordPress as the CMS but with a custom coded theme to allow the vast amounts of information and large image files to work quickly without slowing down the website when it was launched.
All targets were surpassed, with these results just from the first event:
The website immediately surpassed all targets, with the first event being the most successful in the company’s history. Attendance was higher than Simply Communicate had ever seen and sponsorship requests were oversubscribed. The live webinar technology performed so well that they saw a +100% increase in pre-registrations for their next event.
"Great bunch of guys - responsive and reliable"
MARC WRIGHT, SIMPLY-COMMUNICATE
RiVR offer immersive training for all industries. They scan any real-world environment and use their custom RiVR VR Simulation Engine and our VRM (Virtual Reality Monitor) to enable cutting edge training anywhere in the world. RiVR approached us to build a website that would showcase video content in a simple and interesting way to potential clients.
We built a custom Wordpress theme from scratch for RiVR, we could then eliminate the bloat inherent in many "off the peg" themes. We could then heavily customise the theme to make it easily editable by all the RiVR staff, we feel the solution was intuitive enough for a brief 20min passover team chat to be sufficient for the RiVR team to understand exactly what could be changed and where.
The timescales with RiVR were tight as they needed the website ready for an impending event, but we were able to successfully (and quickly) deliver a lightweight and fully responsive site that could easily be updated by the RiVR team. Handover took less than half an hour as the solution was so intuitive and was successfully received by the team and clients alike.
"In short, I would highly recommend Hake Digital! A great bunch of people that know their stuff and that genuinely care about your business and success. It’s an absolute pleasure working with them."
Kelly Eyre, The Yellow Brick Road Gallery
"Excellent, bespoke digital agency. The team really know their stuff and give detailed data analysis to help us make smart decisions that improve the performance of our campaigns. Highly recommended."
Tim Sarchett, Nomadic Learning
"I have used this agency for apx 18 months. In this time together we have focussed on one of our core products. Hake initially wrote a strategy, including max spend etc and have followed through with that strategy on time in full. The product line in question has subsequently had more sales in the first half of this year than the whole of the previous year. I can whole heartedly recommend this company."
Mark Llewellyn, HL Healthcare
"Robert and his team provide an excellent service. Fast and efficient. Highly recommend for anyone looking for digital marketing services."
Joshua Finn, Joshua Leigh & Co.
"Great bunch of guys - responsive and reliable"
Marc Wright, Simply-Communicate